On August 29th, Emotional Internet Radio Cheng Yi Radio announced that it had completed the A round of financing, led by Sequoia Capital China Fund, and Meihua Ventures followed suit.
Founder Cheng Yi said that this round of financing will be mainly used to build technical teams, brand promotion and power social products. It is estimated that by the end of this year, the number of users of Chengyi Radio will exceed 20 million.
At present, Cheng Yi Radio's team has more than 30 people, and signed a team of more than 500 anchors to build a content matrix. In addition to the e-commerce and advertising that have been carried out before, Cheng Yi Radio will focus on exploring the knowledge payment and voice social direction.
Among them, the layout sound social product will be the next business focus of Chengyi Radio. In the view of the founder Cheng Yi, the ideal state of the future is,
“Chengyi Radio” obtains traffic at the front end, and the back end relies on the contracted anchor to gradually expand the content product form and develop sound social products to achieve further fission and traffic realization.
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